Most pool companies sell pools and hire subcontractors to build them. Easton Pools comes from the construction side. We know how to build because that is what we have been doing for over 15 years.
Easton Pools designs and builds custom concrete and gunite swimming pools for homeowners across Metro Detroit. We are not a franchise. We are not a sales office that passes your project to a crew you have never met. We are a construction company that builds pools, and that distinction matters when someone is breaking ground in your backyard.
The typical pool company is a sales and design operation. They sell the pool, draw the plans, and then hire excavators, plumbers, electricians, steel crews, and gunite applicators to actually build it. The builder is really a project manager coordinating a chain of subcontractors. That works until it doesn't. Scheduling conflicts between subs cause delays. Communication gets lost between the homeowner, the builder, and the subcontractor. And when something goes wrong on the job site, nobody wants to own it.
Easton Pools is structured differently. We come from the construction side through our parent company, Liora Works, a licensed excavation and construction contractor that has been operating in Metro Detroit for over 15 years. We handle the most critical phase of pool construction, the excavation, with our own crew. We know how soil behaves, how to manage site access, how to work around utilities, and how to keep the project moving without the scheduling gaps that come from depending on a third-party digger.
Excavation is one of the most expensive and schedule-sensitive phases of pool construction. Most builders sub it out and lose control of the timeline. We do it ourselves through Liora Works. That means the dig happens on our schedule, not someone else's. It also means the crew that breaks ground understands the full scope of the project, not just the hole.
Our team has over 15 years of hands-on construction and excavation experience in Metro Detroit. That is not 15 years of selling pools. That is 15 years of moving dirt, setting steel, running pipe, managing job sites, and solving problems in the field. We have worked on residential properties, commercial sites, and everything in between.
Most established pool builders in Metro Detroit are booked 12 to 18 months out. Homeowners who are ready to invest in a pool are being told to wait until next year. Easton Pools is accepting 3 to 5 custom pool projects this summer. If you have been waiting for availability, this is it.
From the day you schedule your consultation to the day you swim, you work with one person who knows every detail of your project. No handoffs between a sales rep, a project manager, and a build crew who have never spoken to each other. One contact. One chain of communication. No gaps.
Easton Pools operates under The Liora Companies Inc. with comprehensive general liability coverage. Every person on your property is covered. Every phase of construction meets local building codes and passes required inspections. We carry the insurance documentation that any responsible homeowner should demand from their pool builder.
You receive photo updates and progress reports at every major construction milestone. Your contract specifies exactly what is included and what each phase costs. If something changes during construction, we discuss it with you and get approval before proceeding. No surprise invoices. No scope creep. No guessing.
Easton Pools is a division of The Liora Companies, the same company behind Liora Works, a licensed demolition, excavation, and hauling contractor serving Metro Detroit and Southeast Michigan.
That construction foundation is not just a talking point. It is the operational backbone of every pool we build. When we show up to excavate your pool, we are not learning on the job. We have been moving dirt, managing heavy equipment, and working on residential properties across Wayne, Oakland, and Macomb Counties for years.
This also means you are not hiring a startup with no track record. You are hiring a company with an established parent organization, active insurance, existing vendor relationships, and a reputation in the Metro Detroit construction community.
We take on 3 to 5 pool projects per season. That is intentional. We would rather build a small number of pools with full attention than spread ourselves across a dozen projects where quality starts to slip. That means we are selective about the projects we take on.
We are the right fit if you want a custom concrete or gunite pool designed specifically for your property, you value clear communication and a structured process, you want to work with a builder who understands construction from the ground up, and you are ready to move forward this season.
We are probably not the right fit if you are looking for the lowest price, want a prefabricated fiberglass shell dropped in your yard, or need a builder who will say yes to everything without pushing back on what actually works for your property. We build pools that last. That requires honest conversations about design, materials, and budget.
Easton Pools is a division of The Liora Companies, backed by Liora Works, a licensed excavation and construction contractor with over 15 years of field experience in Metro Detroit. This construction foundation is what sets Easton Pools apart from pool companies that only manage subcontractors.
Yes. Easton Pools operates under The Liora Companies Inc. and carries comprehensive general liability insurance. Every worker on your property is covered. We meet all Michigan licensing and insurance requirements for residential construction.
Excavation is one of the most critical and expensive phases of pool construction. Most pool builders sub this work out to a third-party excavation contractor, which introduces scheduling conflicts, communication gaps, and markup. Easton Pools handles excavation directly through Liora Works, which means tighter coordination, fewer delays, and better quality control from day one.
Three things set us apart. First, we own the excavation instead of subbing it out. Second, we have availability this season while most builders are booked 12 to 18 months out. Third, every project has a single point of contact from consultation through startup, so nothing gets lost in translation between departments or subcontractors.
Schedule a consultation and see if Easton Pools is the right fit for your project.